2022高中英語 Unit 5 Inside advertising Section Ⅲ Using Language教案(含解析)新人教選修9
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1、2022高中英語 Unit 5 Inside advertising Section Ⅲ Using Language教案(含解析)新人教選修9 Ⅰ.高頻單詞點(diǎn)擊 1.operator n.操作員;接線員→operate v.操作;做手術(shù)→operation n.手術(shù) 2.mature adj.成熟的;到期的→maturity n.成熟 3.fashion n.樣式;流行;時尚→fashionable adj.流行的 4.misleading adj.易誤解的;令人誤解的→mislead v.誤導(dǎo);將……引入歧途 5.dishonest adj.不誠實(shí)的→honest ad
2、j.誠實(shí)的→honesty n.誠實(shí) 6.ban n.禁令 vt.禁止;取締 7.promote vt.促進(jìn);提升→promotion n.提升 8.immoral adj.不道德的→moral adj.道德的→immorality n.邪惡 9.ethics n.倫理學(xué);道德規(guī)范→ethical adj.合乎道德的;道德的 10.offending adj.令人不愉快的;傷害人感情的 11.beware vi.小心;謹(jǐn)防 12.consumer n. 消費(fèi)者;顧客→consume v. 消費(fèi);消耗 13.trustworthy adj.可信賴的;可靠的 Ⅱ.重點(diǎn)短語必記
3、1.go to a lot of trouble 歷經(jīng)困難 2.belong to 屬于 3.be responsible for 對……負(fù)責(zé) 4.for oneself 親自;獨(dú)立地 5.be flooded with 被淹沒 Ⅲ.常用句型必備 1.Unfortunately,not_all advertisers are good or honest people. 2.For_this_reason,most advertisers belong to advertising organizations that not_only educate
4、and support their members,but_also make rules for everyone in the organization to follow. 3.When_it_es_to advertising,consumers need to be educated about techniques used by advertisers so they can judge the claims for themselves and not blindly accept everything that is said in advertisements. Ⅳ.功
5、能意念項(xiàng)目 表達(dá)不同觀點(diǎn)(Expressing different views of an argument): You are quite right. I'm afraid I can't accept it. I quite agree with you. I wouldn't say that. I think so,too. Not really. I see your point,but.... That's not how I see it. That's ridiculous. I'm afraid I have a different opinion.
6、 Not at all. No problem. No way. [單詞點(diǎn)擊] 1.promote vt.促進(jìn);提升 Our nation is trying to attract more foreign investment to promote our national economy. 我國正在努力吸引更多外資來發(fā)展國民經(jīng)濟(jì)。 He has been promoted and transferred. 他被提升并調(diào)到別處去了。 The pany is promoting their new sort of toothbrush on television. 該公
7、司正在電視上推銷他們的一種新牙刷。 promote growth 促進(jìn)生長 promote economic growth 促進(jìn)經(jīng)濟(jì)增長 promote physical culture 發(fā)展體育運(yùn)動 be promoted to... 被提升為……職位 promote sb.(from sth. to sth.) 從……提升為…… promotion n. 促進(jìn),增進(jìn),提升 He was promoted from a clerk to a manager. 他從職員被提升為經(jīng)理。
8、 Techniques for________sleep would involve learning to control both mind and body so that sleep can occur. A.cultivating B.promoting C.pushing D.strengthening 解析:選B 考查動詞含義。句意:促進(jìn)睡眠的技巧一般包括……。cultivate“耕作,培養(yǎng)”;promote“促進(jìn)”;push“推”;strengthen“加強(qiáng)”。故B項(xiàng)符合句意。
9、 2.fashion n.方式;式樣 He walks in a peculiar fashion. 他走路的樣子很特別。 Fashions in art and literature are changing constantly. 文藝的潮流日新月異。 fashionable adj. 流行的;時尚的 in the fashion of sb. 像……一樣;模仿某人 e into fashion 流行;入時 be/go of fashion 過時的;落后的 When did this kind of garment e into fashion?
10、這種服裝什么時候盛行起來的? (1)This advertisement appeals to a wish to ____________________(流行). (2)Long skirts____________________________________(又流行起來了),but faded jeans ____________________________(仍很時髦) too. 答案:(1)be in fashion (2)have
11、 e into fashion again;are still in fashion 3.ban vt.禁止;取締 n.命令;禁止 The government has banned the use of chemical weapons.政府禁止使用化學(xué)武器。 ban sb.from (doing) sth. 禁止某人做某事 a ban on sth. 關(guān)于……的禁令 There is a ban on smoking in this theatre. 這個戲院內(nèi)不準(zhǔn)抽煙。 Students are banned from bringing weapons into th
12、e school yards. 嚴(yán)禁學(xué)生將武器帶入校園。 ban,forbid (1)ban比較正規(guī)的,通常是由政府下令執(zhí)行的。 (2)forbid則隨意的多;而表示“禁止某人干某事”時,用法更靈活。 ban sb. from doing sth. forbid (1)They________________ (正在禁止) the advertisement of alcoholic drinks. (2)Speaking thei
13、r own language is put________________(禁止). 答案:(1)are banning (2)under a ban [短語精析] 1.go to a lot of trouble歷經(jīng)困難 He went to great trouble to make his guests fortable.為讓客人們感到舒服他費(fèi)盡了周折。 have trouble(in) doing sth. 做某事有困難 take the trouble to do sth. 不辭辛勞做…… put sb. to the trouble of doing s
14、th. 麻煩某人做某事 ask for trouble 自找麻煩 in trouble 處于麻煩/不幸中 get sb.into/out of trouble 使某人陷入/擺脫困境 He took great trouble to get the book for me. 他不辭辛勞地為我搞到了這本書。 You can't imagine the trouble he had ________ the car started. A
15、.getting B.to get C.got D.being gotten 解析:選A 短語have trouble (in) doing sth.“做某事有困難”。 2.be responsible for對……負(fù)責(zé) We are responsible for our own actions. 我們應(yīng)對自己的行為負(fù)責(zé)。 The boy was responsible for feeding the chickens. 那個男孩負(fù)責(zé)喂雞。 注意:responsible作“負(fù)責(zé)任的”講時,是表語形容詞,不作定語。若人作主語表示“應(yīng)負(fù)責(zé)任的”;若主語是
16、物表示造成事實(shí)的原因。 This pilot of the plane is responsible for the passengers' safety.飛機(jī)駕駛員應(yīng)對旅客的安全負(fù)責(zé)。 Social changes are responsible for many of our modern problems.社會變革是引起我們許多現(xiàn)代問題的原因。 hold sb. responsible for sth. 為某事而怪罪某人 be responsible to sb. 對某人負(fù)責(zé) I will hold you personally responsible if anythi
17、ng goes wrong.如果有差錯,我要你個人負(fù)起責(zé)任。 Every worker is responsible to the boss. 每位員工都應(yīng)對老板負(fù)責(zé)。 Even though parents no longer live together,they each continue to be responsible ________ their children. A.a(chǎn)t B.for C.of D.a(chǎn)bout 解析:選B
18、固定短語be responsible for “對……負(fù)責(zé)”。 3.be flooded with被……所淹沒 The Children were flooded with flowers. 孩子們被鮮花所簇?fù)碇? (1)flood v. 泛濫;涌來(去);充滿 flood sb./sth. with sth. 給某人大量的某物 flood in/into 大量涌入(某處) flood out of sth. 蜂擁而出 (2)flood n. 洪水;大批;大量(的人或事物) in flood 在泛濫 at the flood 在漲潮時,在方便而有
19、利的時機(jī) a flood of 大量的 Letters came flooding in from the angry. 憤怒觀眾的來信如潮水般地涌來。 Memories of his childhood came________ back. A.flooding B.floods C.to flood D.flooded 解析:選A 此處為分詞作狀語,表示方式,且與名詞memory構(gòu)成邏輯上的主動關(guān)系,故應(yīng)用現(xiàn)在分詞。 [句型歸納
20、] 1.Unfortunately,not_all advertisers are good or honest people.不幸的是,并不是所有的廣告商都誠實(shí)、正直。 not和all,every,both連用表部分否定,不論not是在句中還是在句首。 Not everyone agrees with his suggestion.(=Everyone does not agree with his suggestion.) 并不是每個人都同意他的提議。 Not both of them belong to the same organization.(=Both of them
21、don't belong to the same organization.) 他們兩個并不屬于同一個組織。 表示部分否定的有:not all,not both,not each,not every等;表示全部否定的有:none,noting,no one,neither等。 I agree with most of what you said,but I don't agree with________. A.everything B
22、.a(chǎn)nything C.something D.nothing 解析:選A 由第一分句可知,第二分句為部分否定句。故選C項(xiàng)。not everything表示“并不是全部”。 2.For_this_reason,most advertisers belong to advertising organizations that not_only educate and support their members,but_also make rules for everyone in the organization to follow.為此,多數(shù)廣告商都從屬于某個廣告組織,廣告組織不僅對
23、其成員進(jìn)行教育和支持,而且還制定多種規(guī)則讓其每個成員都必須遵守。 本句中包含一個由that引導(dǎo)的定語從句修飾organization;從句中由not only...but also連接兩個并列的動詞短語。 (1)for...reason(for the reason of)是固定短語,表原因。 We have to put off the meeting for the reason of his absence.由于他的缺席,我們不得不推遲會議。 He was absent.For that reason,we have to put off the meeting.他沒來。為此,我
24、們不得不推遲會議。 (2)not only...but also用以引導(dǎo)兩個并列的成分(如名詞、動詞、形容詞、副詞及介詞短語等),如用以引導(dǎo)兩個分句,則第一個分句要倒裝。 She is not only bright but also hard-working. 她不僅聰明,并且能干。 Not only is this city beautiful,but(also) people in it are very kind.這個城市不僅很漂亮,這里的居民也很熱情。
25、 Not only________ trees,but also________. A.the students are planting;the teacher is B.a(chǎn)re the students planting;is the teacher C.a(chǎn)re the students planting;the teacher is D.the students are planting;is the teacher 解析:選C not only...but also 引導(dǎo)并列句時,若not only位于句首,其后的分句要用部分倒裝,but also后的句序不變。
26、 3.When_it_es_to advertising,consumers need to be educated about techniques used by advertisers so they can judge the claims for themselves and not blindly accept everything that is said in advertisements.涉及廣告時,消費(fèi)者需要了解廣告商所使用的伎倆,這樣他們才能面對各種廣告做出自己的判斷,而不至于盲目地接受廣告中所說的一切。 (1)本句是復(fù)合句,包含一個由when引導(dǎo)的時間狀語從句,主句是
27、并列句,以so連接。第一個分句中的used by advertisers 是過去分詞,充當(dāng)定語;第二個分句中的that is said in advertisement 是定語從句,修飾everything。 (2)when it es to...是個固定短語,意思是“當(dāng)談到……;涉及……”。 The school has very good teachers,but when it es to buildings,the school looks poor. 這學(xué)校擁有優(yōu)秀的老師,但說到建筑,則看上去很破爛。
28、 When ________ to repairing a puter,I have little knowledge of it. A.I e B.it es C.we e D.they e 解析:選B 句意:當(dāng)談到修電腦,我懂得很少。句中to為介詞,構(gòu)成短語when it es to...“談到,涉及”。 廣告類作文的寫作 廣告是一種說明文體,是一種常見的應(yīng)用文。廣告的目的就是讓人知道某種產(chǎn)品或了解某些信息。廣告除了有說明性和廣告性之外還應(yīng)有較強(qiáng)的推薦性,即語言要求要簡練,有吸引力,有趣味
29、性和煽動性。因此,在寫作過程中,我們要認(rèn)真領(lǐng)會其產(chǎn)品特色或信息傳遞的真實(shí)價值。要突出產(chǎn)品的特色和優(yōu)點(diǎn),當(dāng)然同時也要注意選材的真實(shí)性和觀點(diǎn)的客觀性。廣告的好壞,決定于廣告的語言,好的廣告能直接影響消費(fèi)者對所推銷的產(chǎn)品或服務(wù)的興趣,影響他們的購買行為,影響商家在市場競爭中的地位。隨著社會的發(fā)展,高考也會在這方面有所顯現(xiàn)的。 【寫作任務(wù)】 (遼寧高考)你校學(xué)生會需招聘一名留學(xué)生做英語學(xué)習(xí)顧問,請你以短文形式寫一則招聘啟事。 內(nèi)容主要包括: —母語是英語,漢語流利者優(yōu)先 —解答英語學(xué)習(xí)問題,協(xié)助組織英語活動 —每周4小時,報(bào)酬面議 —聯(lián)系人:李華(Tel.13011223344)
30、注意:1.詞數(shù)100左右;2.可以適當(dāng)增加細(xì)節(jié),以使行文連貫;3.啟事標(biāo)題和結(jié)尾已為你寫好。 English Advisor Wanted ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Studen
31、ts' Union Yucai High School 【范文在線】 English Advisor Wanted The Students' Union of our school decides to invite an international student to work as an English Study Advisor next term.The main responsibilities of the advisor include helping students to practice their oral English,answering their qu
32、estions,and helping organize activities such as singing English songs,English evenings,or lectures on interesting topics. The applicant should be a native speaker of English.Fluency in Chinese is preferred.The advisor is expected to work 4 hours per week. If you are interested,please call Li Hua a
33、t 13011223344 for an interview.Payment for the service will be discussed during the interview. Students' Union Yucai High School 【靚點(diǎn)點(diǎn)擊】 本文結(jié)構(gòu)合理,內(nèi)容得當(dāng),應(yīng)用了較多的高級語法結(jié)構(gòu)和詞匯,例如: English Advisor Wanted獨(dú)立主格結(jié)構(gòu)作標(biāo)題,很有特點(diǎn)。 The advisor is expected to work 4 hours per week.一改常見的expect sb. to do sth.的用法,用了被動語態(tài),可見
34、作者對文字運(yùn)用得很靈活,而且4 hours per week短語的運(yùn)用也很地道。 call sb. at... for an interview 的運(yùn)用,更表現(xiàn)了較高的英語水平。 The main responsibilities of the advisor include helping students to practice their oral English,answering their questions,and helping organize activities such as singing English songs,English evenings,or lec
35、tures on interesting topics.句子結(jié)構(gòu)更加多樣化,復(fù)雜化。 某廠家即將推出一款可將掃描文件輸入電腦的電子掃描筆,請你根據(jù)下表內(nèi)容為該廠家寫一則英語廣告。 品名 Risingstar 重量 50 g 功能 每分鐘掃描600個漢字,還能儲存資料 與各種電腦匹配 中英文掃描互譯 自動關(guān)機(jī),環(huán)保省電 價格 800元/個 注意:1.可適當(dāng)增加細(xì)節(jié),以使行文連貫; 2.詞數(shù)100左右,開頭已給出,不計(jì)入總詞數(shù)。 Are you tired of typing a lot of information into the puter
36、word by word every day? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ _____________________________________________________
37、___________________ 參考范文: Are you tired of typing a lot of information into the puter word by word every day?If you are upset about this problem,our latest product,the Risingstar,is surely meant for you and can free you of the trouble for ever.Firstly,weighing only 50 grams,it is very convenient t
38、o carry around.Secondly,it can scan about 600 Chinese characters into it per minute.It can also be used as a storage tool.Thirdly,it can go with any kind of puters and can perform translation work from English to Chinese and the other way round.Last but not least,it is environmentally friendly,as it
39、 will turn off by itself when you don't use it for some time. When it es to the price,you can get one for just 800 yuan,which is a real bargain. Ⅰ.單詞拼寫 1.Hello,o________,this is Mr.Evens.Can you get me through to Mr.Croft? 答案:operator 2.Young girls usually don't prefer to wear clothes out of
40、f________. 答案:fashion 3.________(提拔) to a higher position,she felt glad and worked harder. 答案:Promoted 4.Seeing the shop crowded with ________(顧客),the manager couldn't help smiling to himself. 答案:consumers 5.Being________(不誠實(shí)),he isn't the one we can rely on. 答案:dishonest 6.________(任命) the
41、ambassador to France,Mr.Johnny went to his work immediately without taking his family with him. 答案:Appointed Ⅱ.單句改錯 1.They sold what they had no use for getting some money. ________________________________________________________________________ 答案:getting改為to get 2. —What do you guess he is u
42、p to? —He must be probable reviewing his lessons for the ing exam. ________________________________________________________________________ 答案:probable改為probably 3.Long hair is very much in the fashion now. ________________________________________________________________________ 答案:去掉the 4.Yo
43、u can't imagine the trouble I have found your address. ________________________________________________________________________ 答案:found改為finding 5.He didn't aware of the difficulty ahead of him. ________________________________________________________________________ 答案:didn't改為wasn't 6.When
44、we e to the law,I know much about it. ________________________________________________________________________ 答案:we e改為it es 7.Everyone should be responsible to what he said and what he did. ________________________________________________________________________ 答案:to改為for 8.The dictionary o
45、n the desk is belonging to Mary. ________________________________________________________________________ 答案:is belonging改為belongs Ⅲ.單項(xiàng)填空 1.As we can't hear you at the back of the hall,you will have to ________ your voice. A.develop B.increase C.lift D.raise 解析:選D 句意:我們在大廳后排聽不見,你必須提
46、高聲音。develop發(fā)展;increase增加;lift舉起;raise提高。故D項(xiàng)符合句意。raise one's voice提高聲音。 2.Jack is not good at sports,but when________ es to physics,he is the best in the class. A.there B.it C.this D.that 解析:選B when it es to...為固定句式,意為“談到,涉及”。 3.Agricutural development should________ in order to provide enou
47、gh food for the poor country. A.increase B.be promoted C.promote D.be increased 解析:選B 句意:為了給貧困的國家提供足夠的食物,我們應(yīng)鼓勵農(nóng)業(yè)發(fā)展。故應(yīng)用動詞promote,同時又構(gòu)成被動語態(tài)。 4.You must be responsible________ your promise whatever trouble you may go________. A.for;to B.for;on C.to;into D.to;for 解析:選A 考查固定短語。be responsib
48、le for“對……負(fù)責(zé)”;go to trouble“經(jīng)歷困難”。故選A項(xiàng)。 5.Every day we're flooded ________ all kinds of sound,________ which most are noise. A.with;in B.with;of C.by;in D.a(chǎn)t;among 解析:選B 第一個空為固定短語be flooded with“被……淹沒”;第二個空為非限制性定語從句,noise與sound之間為所屬關(guān)系,故用介詞of。 Ⅳ.閱讀理解 THEATRE City Varieties The Headrow,Lee
49、ds.Tel.430808 Oct 10~11 only A Night at the Varieties.All the fun of an old music hall with Barry Cryer,Duggle Brown,6 dancers,Mystina,Jon Barker,Anne Dural and the Tony Harrison Trio.Laugh again at the old jokes and listen to your favourite songs. Performances:8 pm nightly. Admission:£5;under 16
50、 or over 60:£4. York Theatre Royal St Leonard's Place,York.Tel.223568 Sept 23~Oct 17 Groping for Words a edy by Sue Townsend.Best known for her Adrian Mole Diaries,Townsend now writes about an evening class,which two men and a woman attend.A gentle edy. Admission:First night,Mon:£2;Tues-Fri:£3.2
51、5~5.50;Sat:£3.50~5.75. Halifax Playhouse King's Cross Street,Halifax.Tel.365998 Oct 10~17 On Golden Pond by Ernest Thompson.This is a magical edy about real people.A beautifully produced,well-acted play for everyone.Don't miss it. Performances:7∶30 pm. Admission:£2. Mon:2 seats for the price of
52、 one. Grand Theatre Oxford Street,Leeds.Tel.502116 Restaurant and Cafe Oct 1~17 The Secret Diary of Adrian Mole,Aged 13. Sue Townsend's musical play,based on her best-selling book. Performances:Evenings 7∶45. October 10~17,at 2∶30 pm.No Monday performances. Admission:Tues-Thurs:£2~5;Fri & Sat:
53、£2~6. 1.Which theatre offers the cheapest seat? A.Halifax Playhouse. B.City Varieties. C.Grand Theatre. D.York Theatre Royal. 解析:選A 細(xì)節(jié)理解題。比較四個劇場的票價,可以得出Halifax Playhouse的票價最低。 2.If you want to see a play with old jokes and songs,which phone number will you ring to book a seat? A.502116. B.223568. C.365998. D.430808. 解析:選D 細(xì)節(jié)理解題。從第一則廣告的最后一句話中可以得出答案。 3.We may learn from the text that Sue Townsend is A.a(chǎn) writer B.a(chǎn)n actress C.a(chǎn) musician D.a(chǎn) director 解析:選A 推理判斷題。從第四則廣告的“...based on her best-selling book.”一句可推斷出,Sue Townsend是一位作家。
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